ALEX GREEN

Marketing, branding, design, technology, food and life.
fastcompany:

Searching The World For The Perfect Pizza Box Design
"What makes an image interesting is its context. When you’re in an art gallery looking at paintings you sort of have a level of expectation that the art is the final product. In a pizzeria the art is a means to an end."
More> Co.Exist
What makes the perfect pizza box? Scott Wiener, with his world-record collection, has a few ideas. MICHAEL BERMAN
fastcompany:

Searching The World For The Perfect Pizza Box Design
"What makes an image interesting is its context. When you’re in an art gallery looking at paintings you sort of have a level of expectation that the art is the final product. In a pizzeria the art is a means to an end."
More> Co.Exist
“Boxes are notoriously bad at impacting the flavor of a pizza,” he says. “Normally you get a pizza in a box, you lift open the box, and the box has trapped so much steam that the pizza is gross and so
fastcompany:

Searching The World For The Perfect Pizza Box Design
"What makes an image interesting is its context. When you’re in an art gallery looking at paintings you sort of have a level of expectation that the art is the final product. In a pizzeria the art is a means to an end."
More> Co.Exist
Aperture
f/5.3
Shutter Speed
1/30th
ISO
400
Focal Length
40mm
Camera
Nikon D80
The entire collection started on a trip to Israel, when he discovered a yellow-and-blue printed box that looked completely different than anything he’d seen in New York City.
fastcompany:

Searching The World For The Perfect Pizza Box Design
"What makes an image interesting is its context. When you’re in an art gallery looking at paintings you sort of have a level of expectation that the art is the final product. In a pizzeria the art is a means to an end."
More> Co.Exist
Aperture
f/5.3
Shutter Speed
1/25th
ISO
400
Focal Length
40mm
Camera
Nikon D80
“The printing is the fun part,” he says.
fastcompany:

Searching The World For The Perfect Pizza Box Design
"What makes an image interesting is its context. When you’re in an art gallery looking at paintings you sort of have a level of expectation that the art is the final product. In a pizzeria the art is a means to an end."
More> Co.Exist
"What makes an image interesting is its context. When you’re in an art gallery looking at paintings you sort of have a level of expectation that the art is the final product. In a pizzeria the art is
fastcompany:

Searching The World For The Perfect Pizza Box Design
"What makes an image interesting is its context. When you’re in an art gallery looking at paintings you sort of have a level of expectation that the art is the final product. In a pizzeria the art is a means to an end."
More> Co.Exist
Twelve of the best boxes from his collection are currently on display at a gallery in Brooklyn.
fastcompany:

Searching The World For The Perfect Pizza Box Design
"What makes an image interesting is its context. When you’re in an art gallery looking at paintings you sort of have a level of expectation that the art is the final product. In a pizzeria the art is a means to an end."
More> Co.Exist
Though Wiener is interested in these structural innovations, most of the boxes in his collection just have a standard design with an interesting print.
fastcompany:

Searching The World For The Perfect Pizza Box Design
"What makes an image interesting is its context. When you’re in an art gallery looking at paintings you sort of have a level of expectation that the art is the final product. In a pizzeria the art is a means to an end."
More> Co.Exist
Aperture
f/5.6
Shutter Speed
1/15th
ISO
400
Focal Length
50mm
Camera
Nikon D80
His book, Viva La Pizza!: The Art of the Pizza Box, details more of the designs
fastcompany:

Searching The World For The Perfect Pizza Box Design
"What makes an image interesting is its context. When you’re in an art gallery looking at paintings you sort of have a level of expectation that the art is the final product. In a pizzeria the art is a means to an end."
More> Co.Exist
"When I find boxes that are more than just placeholders, that’s when I get really excited."

fastcompany:

Searching The World For The Perfect Pizza Box Design

"What makes an image interesting is its context. When you’re in an art gallery looking at paintings you sort of have a level of expectation that the art is the final product. In a pizzeria the art is a means to an end."

More> Co.Exist

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